MACCS
International and XDC Make Breakthrough In Cinema Industry by Launching "DCinema
Hub" -A Global Movie Distribution Platform
November
8, 2011
Source: XDC MACCS
International, producer of blue chip accounting software for the international
movie distribution market, and XDC, the pan-European leader in digital cinema
services, create "DCinema Hub", a joint-venture company providing a
global order and delivery platform for digital movies that will span the entire
cinema industry from distributor to exhibitor including labs and delivery companies.
The new company DCinema Hub will provide a universal one-stop
platform to enable the ordering, delivery and fulfillment of digital cinema. The
platform will consist of four key elements: Content store in order to facilitate
the direct order of movies, dispatch instructions about digital copy creation
and delivery, key creation, Trusted Device List and relation management.
Bert Huls, CEO of MACCS International said: "DCinema
Hub is a revolutionary service that we are very excited to launch together with
a partner like XDC which has always been a pioneer in advanced digital cinema
technology and services. DCinema Hub will create and maintain a central storage
where, over time, a library of all available digital copies will be built up.
Exhibitors will order any movie available in the library after which DCinema
Hub will initiate the delivery process of the digital copy through the appropriate
channel. Instructions for hard drive preparation will be sent to third-party labs
while DCinema Hub will automatically process the electronic delivery via satellite
(all major networks will be supported) or broadband internet. DCinema Hub will
also generate and distribute keys to unlock the digital copies. We have already
received a very positive feedback from distributors since DCinema Hub will tremendously
ease their operations by acting as a single point of contact and an automatic
delivery platform." "We are very proud
to have found MACCS as a partner in this ground breaking service", added
Serge Plasch, CEO of XDC. "Today, the majority of the technical issues in
the cinemas are related to wrong keys generated from non accurate screen info.
Therefore, DCinema Hub has developed a unique push 'n pull technology that will
automatically create and maintain a global Trusted Device List ("TDL")
of all cinema's that want to participate. This global TDL has always been the
ultimate dream of the digital cinema industry and DCinema Hub is the answer. Because
of the importance for the development of Digital Cinema, DCinema Hub will be open
to any stakeholder in the industry including trusted third parties."
The platform is aimed to be fully agnostic with respect
to the booking system, i.e. working with MACCS software but also with any booking
software used by the distributor. Booking instructions will be entered into DCinema
Hub via an automatic, semi-automatic or manual interface allowing everyone, distributors
and third-party labs, to use it.
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