SONY EXPANDS FULL-SERVICE DIGITAL CINEMA OFFERING WITH DEBUT OF VIDEO-BASED BUSINESS INTELLIGENCE AT SHOWEAST 2011

October 27, 2011

Source: Sony Digital Cinema

Industry’s Broadest Portfolio of Offerings Now Available to Exhibitors of All Sizes to Upgrade Cinema Technologies and Optimize Operations

Expanding Sony Electronics’ formidable full-service digital cinema solution for exhibitors of all sizes, the company today debuted the latest addition to its portfolio at ShowEast 2011: video-based business intelligence services made possible by Sony’s Security Systems Division in combination with Envysion, a leading Managed Video as a Service (MVaaS) provider.

The solution combines Sony’s industry-leading lineup of surveillance cameras and video analytics with Envysion’s best-in-class MVaaS technology to deliver instant and actionable business insights to an exhibitors’ loss prevention, operations, marketing and human resources groups, without straining IT departments or exhibitor networks.

The video-based business intelligence services add to an already extensive collection of digital cinema offerings from Sony Electronics designed to address every part of an exhibitor’s business, including fully DCI-compliant Sony 4K projection systems with 3D; integrated software and servers; digital signage solutions with displays, controllers, and software; installation, monitoring, maintenance, content creation and distribution services; and financing programs to help theaters modernize their operations in the most cost-effective way possible. For information on any part of Sony Electronics’ digital cinema solution, visit Booth100 at ShowEast.

“Today’s modernized theater has to feature more than just the latest in digital cinema technology,” said Gary Johns, senior vice president, Digital Cinema Solutions, Sony Electronics. “Sony continues to evolve its end-to-end digital cinema offering to ensure that regardless of size or geography, any exhibitor looking to bring customers the best possible entertainment experience can do so with ease and efficiency.”

With a broader portfolio of offerings, Sony Electronics is uniquely positioned to fully support exhibitors making the switch to digital cinema and 4K projection technology. Momentum behind 4K technology is continually increasing, and Sony Electronics leads the industry in 4K deployments, with more than 10,000 Sony 4K projection units installed worldwide.

Aiding those upgrades is Sony’s exhibitor financing and deployment deals, consisting of a range of financial programs designed to meet the needs of any size exhibitor, including an exhibitor-managed finance program, a flexible 10-year operating lease program, and a new low-cost financing program to be announced at ShowEast.

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